"Creating culture and branding through merchandise. We collaborated with a boutique custom jeweler, known for customizing jewelry for celebrities. I decided to produce an initial batch of 300 chains with a Wolfpac pendant. I aimed for something affordable that people could proudly wear and represent. The quality was top-notch, reflecting the culture we've established. People took pride in wearing it. Another avenue for building culture and branding."

Posted by Emanuel Bernal at 2024-02-05 13:22:54 UTC