I have been passionate about cannabis education for quite some time as I believe it is ONE key element to increase the quality of life for most people. What drives consumer purchases of cannabis? Repeatedly I hear three factors – potency, price, and effect. I would agree and more than anything else this means consumer purchase is driven by THC level of product. THC is only ONE of HUNDREDS of ingredients in a cannabis product that define one’s experience with cannabis consumption. If more people understood the basic functionality of the Endocannabinoid System (ECS), cannabinoids and terpenes and their likely effect on one’s body, different consumption methods, and few more general characteristics of cannabis consumption, they would get better outcomes of their cannabis use. When I wrote this article about 2 years ago, my motivation was to help the cannabis industry grow. Today, I share it to motivate people in this community to learn more about the ECS, cannabinoids, terpenes, and how they affect physical and mental health. Share something you know. Learn from others. Tell people about this Health and Wellness Community. Let's come together and increase the quality of lives for so many. #changinglives https://brandbuildingcannabis.wordpress.com/2022/11/29/cannabis-education-the-future-of-industry-depends-on-it/

Posted by Steve Goldner at 2024-05-19 13:43:09 UTC